COMMENTS: This impactful bulletin targets vehicular traffic heading east on one of the busiest freeway sections through the heart of San Francisco. It is designed to reach the affluent and educated professionals in the tech, healthcare, and financial sectors as they exit at 4th Street. The 4th Street exit is the last off-ramp into the city and serves areas such as South of Market (SOMA), Oracle Park, Moscone Center, The Embarcadero, and the Financial District